Wednesday, January 8, 2014

Diamond's 2013 Stats Show Comics Sales Growing

The Walking Dead #115 was the top-selling comic book of 2013.

Despite all the turmoil, 2013 turned out to be a fantastic year for the comics industry.

Diamond Comics Distributors just posted its year-end stats, revealing comic book sales were up more than 10 percent over 2012 and graphic novels up 6.5 percent. That's an overall sales boost of just over 9 percent.

Both unit sales and dollar sales charts showed Marvel and DC collectively accounting for about two-thirds of the business, followed in dollar share by Image Comics, IDW, Dark Horse, Dynamite, Boom!, Eaglemoss, Valiant and Avatar Press.

The Walking Dead #115 turned out to be the top-selling single issue of the year — fueled no doubt by the ten connecting variant covers celebrating the series' 10th anniversary— followed by DC relaunches Justice League of America #1 and Superman Unchained #1. Marvel dominated the rest of the top ten, with Guardians of the Galaxy #1, Superior Spider-Man #1, Infinity #1, X-Men #1, Age of Ultron #1 and Uncanny X-Men #1. Rounding out the list was Superman Unchained #2.

Graphic novels were dominated by Image, with volumes of Saga and Walking Dead taking the top six spots. Marvel's sole title on the list was Hawkeye, Vol. 1, while Batman scored two for DC with The Court of Owls and The Killing Joke Special Edition.

The charts also show why publishers are constantly rebooting and relaunching titles: Those tactics sell lots of comics. So I expect we'll see a lot more of that.

On the plus side, it's great to see almost all the major publishers posting gains and also that each has forged for itself a strong identity in the market through publishing quality work. I can think of books I like from pretty much every one of the top publishers, which is saying something.

It's also interesting to see Diamond list its account tally for comic book specialty shops at more than 3,500. That's up from what I remember it being in the not-too-distant past, and an increase in this number likely has a lot to do with market growth considering these sales tallied here are sales to retailers, not sell-through numbers. I've long thought that more comics shops were important for the industry just to get the damn things out there and in front of people who'd buy comics and like them if they could actually see them for sale somewhere.

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